This funnel doesn’t look like a funnel... but it converts like crazy

TikTok → DM → $$$: The funnel you’re not using yet

🚨 This Funnel Doesn’t Look Like a Funnel at All

Most marketers still think funnels go like this:
Ad → Landing Page → Email Sequence → Sale.

But real buyers don’t move in a straight line anymore—especially not on platforms like TikTok and Instagram.
They DM. They comment. They click bios. They want to chat before they buy.

And that’s where the new funnel lives.

📲 The New Funnel: TikTok → DM → Sale

Let’s break it down:

  1. Short-form video (TikTok or Reels): A value-packed or entertaining video grabs attention. The CTA? “DM me ‘Guide’ for the free resource.”

  2. DM Automation: A chatbot responds instantly. Sends the freebie. Starts a convo. Qualifies the lead. Builds trust.

  3. Conversion: From the DMs, the chatbot can either:

    • Send a link to buy

    • Book a call

    • Offer a discount code

    • Or move them into your email or SMS list

It feels like a convo. But it’s a funnel. A high-converting, fully trackable, automated funnel.

🤖 Tools Making It Happen

  • Manychat (Meta approved) – Great for automating Instagram DMs, comments, stories, and more.

  • MobileMonkey – Multi-platform chatbot with deep integrations.

  • Botpress or Chatfuel – If you want more complex workflows or connect to GPT-based flows.

  • Lily AI + GPT-based bots – Train a bot to sell like you in the DMs.

You don’t need a big team anymore.
You just need a good hook, a chatbot, and an irresistible DM CTA.

🧠 Why It Works

  • Frictionless: Users never leave the app

  • Personal: DMs feel like 1:1 attention

  • Instant Gratification: Get what you want right away

  • High intent: If someone DMs you, they’re already halfway sold

💡 Make It Work For You

If you sell anything online—coaching, physical products, digital downloads—try this:

  1. Post 3–5 short-form videos per week.

  2. Use a clear, curiosity-based CTA (ex: “DM me ‘Protein’ for my collagen checklist”).

  3. Set up Manychat to reply with value, then pitch or redirect.

This is the funnel. It’s just hidden inside conversations.

👇 Your Turn

Want help setting up a non-obvious funnel that sells while you sleep?
Reply to this email or DM me “FUTURE” on Gossip Media’s Instagram.

Let’s future-proof your marketing.